league-of-legends

Xbox CEO Asha Sharma unveils four-part plan, aims to return to growth by FY2027

Asha Sharma, the new Xbox CEO, issued a memo laying out four strategic priorities—Core, Content, Creation and Connection—to reverse a year of declining Xbox revenue. Xbox revenue fell 7% (about $1.7 billion) in the latest fiscal year despite adding more than 200 million new players in FY2026. Sharma plans to strengthen the console-led platform, make Minecraft a global creator platform, grow games into global franchises, and expects Xbox to return to growth by the end of FY2027.

• Four strategic pillars: Core (strengthen platform led by console), Content (grow games into global franchises), Creation (make Minecraft the world’s creator platform), Connection (extend the worlds that fans love).
• Xbox revenue declined 7% (~$1.7 billion) in the latest fiscal year while other Microsoft business units posted year‑over‑year gains; server products and cloud services grew by $31 billion.
• Xbox added more than 200 million new players in FY2026 but did not convert that audience growth into revenue, prompting Sharma to prioritize investments “in what players value.”
• Sharma expects the first stage of the turnaround to be fast and targets a return to growth for Xbox by June 30, 2027 (end of FY2027).