gaming

Shift-Up releases AI-generated K-pop promo video for Stellar Blade 2

Shift-Up released a K-pop style music video that appears to be fully generated by AI to promote its upcoming action game Stellar Blade 2. The video features the game's main character performing in stylized K-pop visuals. Shift-Up previously developed Stellar Blade: Bloodrain, and is using generative AI directly in official marketing.

• Shift-Up published a K-pop music video to promote its upcoming action game Stellar Blade 2.
• The video appears to be fully generated by AI rather than using live-action or traditional animation.
• The game's main character is featured performing in the K-pop style visuals.
• Shift-Up is the developer behind the earlier title Stellar Blade: Bloodrain and produced this AI-driven promotional piece.