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The Weeknd publicly obsessing over Persona games, photoshops Tae Takemi tattoo

The Weeknd has been playing Persona 3 Reload and Persona 5 Royal and regularly posting about them on an alternate Instagram account. He has focused on Persona 5 Royal character Dr. Tae Takemi, photoshopping a tattoo of her on his arm, editing her face into his music-video clips, and sharing a mashup of his song "Popular" with the game's "Butterfly Kiss" clinic theme. His high-profile engagement is driving attention to the Persona series and highlights mainstream crossover between pop music and Japanese role‑playing games.

• He is actively playing both Persona 3 Reload and Persona 5 Royal and posting gameplay- and fandom-related content to an alternate Instagram and Instagram stories.
• He has repeatedly centered posts on Dr. Tae Takemi, a doctor and romance option in Persona 5 Royal, including fan edits and themed music posts.
• He photoshopped a tattoo of Tae Takemi onto his arm and edited her face onto a clip from his music video while adding the caption "PLEASE talk to me!"
• He posted a mashup of his song "Popular" with Persona 5's "Butterfly Kiss" (the music that plays in Takemi's clinic) and responded to a fan post about his vinyl being signed by Takemi’s voice actress.