playstation

Analyst: Sony's 2028 all-digital move driven by profitability, not loyalty

Sony will stop producing physical PlayStation discs starting in 2028 and third-party games on PlayStation will also go all-digital. Circana analyst Mat Piscatella and other industry observers say companies prioritize profit over customer loyalty. Digital sales offer much higher margins, and experts expect Sony is unlikely to reverse the decision.

• Sony ending physical PlayStation discs in 2028
• Analyst: customer loyalty won’t change corporate profit decisions
• Digital sales have higher margins (disc vs digital revenue gap cited)
• Next-gen cost concerns (PS6/Project Helix) push firms to prioritize profitability