rockstar
Take-Two withholds GTA 6 preorder numbers, calling demand 'unprecedented'
Take-Two is not disclosing raw Grand Theft Auto 6 preorder figures because CEO Strauss Zelnick says the volume is unprecedented and could be misleading for forecasting. Zelnick said the preorder surge might represent a pull-forward of sales that would otherwise occur after launch, so established forecasting methods may not apply. GTA 6's next major milestone is a gameplay reveal to debut on Netflix on August 27 and then on Rockstar's YouTube channel six hours later; the game currently has no PC release date.
- Take-Two is keeping raw GTA 6 preorder numbers private rather than publish them publicly.
- CEO Strauss Zelnick says preorder volume is so large it may not be a reliable indicator of total launch sales and could reflect pull-forward demand.
- GTA 6 gameplay will premiere exclusively on Netflix on August 27, then appear on Rockstar’s YouTube channel six hours later.
- GTA 6 has no announced PC release date and will launch on consoles amid high hardware prices (PlayStation 5 Pro listed at $900).