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Take-Two CEO Strauss Zelnick Appeared in WWE 2K26, Confirms He Won't Be in GTA 6

Take-Two CEO Strauss Zelnick made a surprise playable cameo in WWE 2K26 after personally requesting the role and doing motion-capture work. He says the appearance was a one-off done for fun and drew mixed online reactions. Zelnick confirmed he will not appear in GTA 6, which launches November 19 on PS5 and Xbox Series X|S and will be shown in detail on August 27 via Netflix.

• Zelnick asked WWE 2K26’s team to include him, went to the soundstage and performed motion capture for the playable character.
• He described the cameo as a personal, humorous decision meant for insiders and some consumers, not the result of internal or external demand.
• Zelnick explicitly confirmed he will not appear in GTA 6.
• GTA 6 is scheduled to launch on November 19 for PS5 and Xbox Series X|S, with a detailed presentation planned for August 27 on Netflix; the game’s recent trailer rollout prompted public criticism about Rockstar effectively paywalling the latest footage.